Location: Rock in Rio, Lisbon

Client: L’Oreal Pro

Brand: Steampod

Work: Creative art direction & production brand activation

About the project:

Steampod brand activation project at the festival.

Production of a stand on a platform to level and demarcate the area, a personalised vintage WW bus, used for photocalls and to store branded gifts.

Station for experimenting with the brand’s products with professional hairdressers.